Some of your Questions:

Q. At present I am running a small business, does the online shopping app / digital marketing require for me?

Yes, 100%. It's not the size of the business that matters, but the quality of the product and service you provide.

Currently most of the consumers have switched over to online shopping. That means, they began to enjoy the convenience of online shopping. There is no possibility of a 100% return to in shop purchase. Now a days, life is impossible for us without a vehicle or a mobile phone. He who enjoys a facility once, will never be willing to give it up completely.

Q. My business is in its starting stage. I am thinking of starting the promotional advertisements after few months. Is it OK?

No, advertisement has got vital role in making a business successful, especially at the starting stage. Advertisements are not only for business promotion, it has the key role in branding the firm. At first public need to know about the business firm. Expert opinion is that one should have started advertisements, at the moment, when he started thinking of a business.

Q. My shop is located in the village area. Is it useful for me too?

Of course, if the people of your locality use mobile phones, you can promote your firm as well as do online business. Nowadays people use internet facilities extensively irrespective of town and village. So it's easier to communicate with more people about your business and products.

Q. I hear that digital marketing is very expensive. Can I handle expenses?

Sorry, you got it wrong. Compared to traditional marketing strategies, digital marketing is the cheapest way to promote your business.

Q. I am a computer illiterate and no idea about computer operations. So, how can I do digital promotion?

You do not need to have a computer degree to promote your business in digital platform. Today mobile phone is a very common tool for communication and you can do digital marketing through social media and other internet platforms. A smart phone is enough for all types of promotional activities.

Q. Can I update ads via mobile phone? I do not have a laptop or computer with me?

Yes, you can. You can update or upload your ads through smart phones. And also you can utilize our support system, if required.

Q. Is digital promotion essential? Are people aware of this? Isn't the current system better?

Nowadays people use mobile phones and internet for 4-5 hours a day (Manorama-Vanitha Magazine Survey). People's interest in traditional methods, such as printer media, has waned. But as they engage in social media such as Facebook and WhatsApp, there is more opportunity for digital marketing.

Q. I usually distribute notices and make theater ads. Isn't it enough for business promotion?

LNo. It may help you for branding. But you know, this is the digital age. People have switched over to Digital Platforms. That’s why we say digital promotion is essential. As smart phones are playing an important role in people's daily life, you can send your ads to them at any time and also see how many of them have seen it. This will help in getting quick response from the customers.

Q. I only sell branded products. Companies are advertising their products. Then why should I advertise?

Companies market their products, not our business. We have to promote our shop ourselves. Digital platforms provide a comprehensive way to communicate with customers and attract interested people.